Internet offers great possibilities for tourist and cultural promotion.

What it is necessary to know above all: tourism is the sector which gains more in E-trade. Train tickets, plane tickets, voyages, hiring of lodgings, hotel : the consumer does not hesitate any more to make purchases over Internet, it has confidence more and more. Internet is a formidable numerical tool which makes it possible to make promotion one to one. What means that the offers suggested are particularly well targeted, adapted to the requirements of the new traveller : the E-traveller.

In addition to making sell, Internet makes dream: it opens the imaginary. The photographs, the interactive maps, the panoramic vidéos make it possible to prepare its voyage, to mature its project and its ideas on the destination. But the great innovation with Internet it is the communities. Thanks to the blogs, the division of the opinions and the accounts of voyage, the internauts get more information , the consumers are increasingly enlightened and informed on the destinations , on the tour-operators and on the other travel agencies.